Animations and gestures can create the most satisfying user experiences within a mobile app. They ...
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Recently, our Voyages team (along with our UX/Product design crew) completed the first round of ...
Airship is a remote-first company with clients and crew members across the country (13 states and 4 ...
This case study on the real-world application of user feedback for product improvements was ...
UX maps can provide many helpful insights for your business, but as we've learned from Holly's ...
This is the second article in a 2-part series about UX Deliverables. If you’d like to read part 1, ...
This is part 1 of a two-part post regarding UX Deliverables. Part 2 coming soon. Originally posted ...
When it comes to mobile apps or software projects that users see and interact with, a poorly ...
Start with: What problem are you trying to solve?
One of the activities we work through revolves around refining your problem statement. A problem statement is the key business problem that needs to be solved. In software development, it states “what has to be done” for a project to succeed. It does not say, “how it has to be done.”
We use the 5W’s + 1 H format as well as the SMART Framework when establishing a problem statement. In fact, you can draft your own problem statement by using our free download. This download will get you thinking through some of the questions and answers prior to starting your project.